Loading customerdiscovery101..

List Your Assumptions Video

Identify your key assumptions. Ensure you're not acting on false assumptions. (3:55)

Business Assumptions Activity

OK, your next step is to make a list of at least 10 assumptions that you are making before moving on to the next video. 

You can use the "Business Assumptions Template" on p. 3 of the Customer Discovery 101 Workbook or your own template. 

Use your downloaded Customer Discovery 101 Workbook or download now.

Meet with a Coach

Before meeting with your coach, make sure to complete the activities above and have them ready to share with your coach, along with any questions you might have.

Check out the Resources page to find organizations that provide free coaching. If you need help finding a coach, Invent Penn State can help! Contact us using the link below and we will put you in touch with a LaunchBox or coach nearby. Contact Invent Penn State .


Stopping for now? Click here to enter your email and receive a link of where to begin next time.

If you have questions or need help, contact customerdiscovery@psu.edu . We want to hear from you! 


Please use a modern browser to view our website correctly. Update my browser now